Whitelabel terms and conditions

OMAX WHITELABEL eSIM PROGRAM TERMS AND CONDITIONS (PARTNER GATEWAY)Effective Date: 1 June 2026Last Updated: 22 April 2026 These Whitelabel Terms and Conditions (“Whitelabel Terms”) govern the provisioning and operation of a branded eSIM storefront and associated services (the “Whitelabel Service”) by OMAX Group Ltd, a company registered in England and Wales under company number 16125244, with registered office at 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom (“OMAX”), for a business Customer (the “Partner”).These Whitelabel Terms are supplemental to the OMAX Master Terms and Conditions published at omaxtelecom.com/legal/terms (the “Master Terms”). In the event of conflict, these Whitelabel Terms prevail over the Master Terms in respect of the Whitelabel Service, save that the Data Processing Agreement (Schedule I of the Master Terms), the Acceptable Use Policy (Schedule K of the Master Terms), and Clauses 10 (Regulatory Compliance), 11 (Data Protection), 13 (Confidentiality), and 20 (Governing Law) of the Master Terms apply without modification.Under these Whitelabel Terms, the Partner is the Merchant of Record for all End User payments. The Partner contracts directly with the End User in respect of the payment, operates its own payment gateway and acquirer, receives End User payments directly, and is responsible for all merchant obligations. OMAX does not receive End User payments and is not identified as the payment counterparty.

1. DEFINITIONS

Capitalised terms not defined here have the meaning given in the Master Terms. In addition:“Acquirer” means the card-acquiring bank or payment institution with which the Partner holds a merchant relationship.“Approved Gateway” means a Partner payment service provider that has been approved by OMAX for integration with the Storefront, as listed in Clause 12.1 or subsequently approved in writing.“Bappy Platform” means the Bappy Reseller SIM API and associated OMAX infrastructure on which the Storefront operates.“Chargeback” means the reversal of a payment card transaction initiated by the card issuer, cardholder, or card scheme.“End User” means the individual or entity that purchases an eSIM or related service through the Storefront.“Gateway” means the Partner’s payment service provider through which End User payments are processed.“Low Balance Threshold” has the meaning given in Clause 14.4.“Merchant of Record” or “MoR” means the entity that contracts directly with the End User in respect of the sale and is responsible for charging the End User, issuing receipts and refunds, handling Chargebacks, and accounting for tax on the sale.“Storefront” means the Partner-branded eSIM storefront hosted by OMAX on the Partner’s domain or subdomain.“Wholesale Balance” has the meaning given in Clause 14.1.“Wholesale Fees” means the fees payable by the Partner to OMAX for eSIM packages, mobile recurring charges, and any other underlying Service consumption, as set out in the Order Form and applicable rate card.

2. STOREFRONT PROVISIONING AND BRAND

2.1 OMAX will build, host, and maintain a Partner-branded eSIM storefront on the Bappy Platform.

2.2 OMAX will launch the Storefront within 48 hours of the later of: (a) signature of the Order Form; (b) receipt of the setup fee, deposit, and initial Wholesale Balance top-up; (c) successful technical integration of the Partner’s Gateway; and (d) delivery by the Partner of all required brand assets (logo files in SVG or PNG, colour palette, typography, copy, domain or subdomain instructions, and any DNS access required).

2.3 The Partner grants OMAX a non-exclusive, royalty-free licence, for the term of the Whitelabel Service, to use the Partner’s name, logo, brand marks, copy, and domain names, solely to build, host, operate, maintain, and support the Storefront and related communications to End Users.

2.4 OMAX grants the Partner a non-exclusive, non-transferable, non-sublicensable licence to market, link to, and operate the Storefront under the Partner’s brand during the term.

2.5 The Storefront draws on the Bappy inventory of eSIM packages (210+ countries, 2,968+ packages on the Effective Date). OMAX may add, remove, or modify packages from time to time. The Partner may restrict the catalogue exposed on the Storefront via the Dashboard.

2.6 The Partner must not identify, disclose, or reference the identity of OMAX’s upstream Tier-1 Carrier Backbone or any underlying operator in any marketing, sales, or End User communication. The Partner must not represent itself as a mobile network operator unless it is one.

3. FEES, DEPOSIT AND MATCHING CREDIT

3.1 Setup fee. EUR 500, payable in advance of provisioning and non-refundable once the Storefront is launched.

3.2 Deposit. EUR 500, payable in advance. The deposit is refundable on termination subject to setoff against outstanding Wholesale Fees and losses properly due to OMAX.

3.3 Matching credit. On launch, OMAX credits the Partner’s Wholesale Balance with an additional EUR 500 of non-withdrawable starting credit, usable only against Wholesale Fees and expiring 12 months after launch if unused.

3.4 No monthly recurring fee. There is no monthly platform fee. OMAX charges only per-package Wholesale Fees and the mobile recurring charge in Clause 3.6. OMAX does not charge any payment-processing fee; the Partner is responsible for its own Gateway and Acquirer fees.

3.5 Wholesale rate card. Bappy wholesale rates are as set out in the Order Form and referenced rate card (current version on the effective date of the Order Form). Rates may change on 30 days’ written notice. Where a change materially disadvantages the Partner, the Partner may terminate the Whitelabel Service without penalty by notice given within the 30-day notice period.

3.6 Mobile recurring charge. EUR 0.09 per month per active SIM or eSIM (a SIM with any data, voice, or SMS activity in the calendar month). Inactive SIMs are not charged a mobile recurring charge.

3.7 All fees are stated in Euro (EUR) unless the Order Form states otherwise, and are exclusive of any value added tax, withholding tax, or other applicable tax for which the Partner is itself liable.

4. DASHBOARD, SUPPORT AND OPERATIONS

4.1 OMAX provides the Partner with dashboard access for catalogue management, order reporting, End User management, and Wholesale Balance reconciliation.

4.2 Support roles. Tier 1 (End User-facing) support, including payment-related queries, is provided by the Partner to its End Users. Tier 2 (technical) support is provided by OMAX to the Partner during OMAX business hours (Monday to Friday, 09:00 to 18:00 UK time), covering Platform availability, provisioning, and carrier-level issues. Gateway, payment, and Chargeback issues are not covered by OMAX Tier 2 support.

4.3 OMAX delivers eSIM profiles to the Storefront by QR code and LPA activation string immediately on successful order completion and corresponding debit of the Wholesale Balance. The Partner is responsible for clear display and delivery of activation instructions to End Users.

4.4 Compatibility. The Partner must prominently display the eSIM device compatibility notice on the Storefront, in the order flow, and in End User receipts. OMAX is not liable for End User device incompatibility or for eSIM installation failures arising from End User error.

5. END USER CONTRACT AND DISCLOSURES

5.1 The End User contracts for the underlying eSIM Service under the End User-facing terms of use published on the Storefront. The Partner is responsible for publishing appropriate End User-facing terms, privacy notice, cookie notice, and refund policy, each consistent with these Whitelabel Terms, applicable consumer law (including the Consumer Rights Act 2015 and the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 or equivalent EU or local law), and applicable data protection law.

5.2 OMAX will provide template End User terms, privacy notice, and refund policy on request. The Partner may adapt these templates but remains responsible for their legal accuracy in the Partner’s markets.

5.3 Because BondFone (the “Partner”) is Merchant of Record, the End User-facing terms must identify the Partner clearly as the contracting party for the sale and the payment. OMAX must not be identified as the payment counterparty. The Partner’s trading name and Gateway descriptor (not “OMAX”) appears on the End User’s card statement.

5.4 The Storefront must not make representations about service coverage, throughput, or quality beyond those provided by OMAX in the current product documentation. Marketing claims such as “unlimited” must comply with advertising standards and with the Fair Use rules in Clause 7.5.5 The Partner must ensure that: the Storefront displays the total price inclusive of taxes, where required by law, before the End User confirms the order;the End User expressly consents to immediate provision of the digital Service and expressly waives the 14-day consumer cooling-off period where the Service is activated immediately, such consent being a pre-condition to receiving the QR code;appropriate age-gating is applied where required by law.

6. DATA PROTECTION

6.1 In respect of End User personal data collected through the Storefront and processed on OMAX’s infrastructure, the Partner is Controller and OMAX is Processor. Schedule I of the Master Terms (Data Processing Agreement) applies.

6.2 Typical categories of End User personal data processed include name and contact data, device identifiers (IMSI, ICCID, IMEI), usage records, authentication events, payment tokens (insofar as transmitted to OMAX for reconciliation), and, where collected for regulatory KYC or marketing, identity documents and marketing consent. End User card data is not processed by OMAX.

6.3 The Partner is responsible for providing a lawful basis for processing, serving the End User with a compliant privacy notice, honouring End User data subject rights, and implementing cookie and electronic-marketing consent in line with PECR, ePrivacy, UK GDPR, and EU GDPR.

6.4 OMAX will notify the Partner of any personal data breach affecting End User data without undue delay and in any event within 72 hours of awareness.

6.5 Tenant data is logically isolated. OMAX will not use End User personal data of one Partner to benefit another Partner.

7. ACCEPTABLE USE, FAIR USE AND FRAUD

7.1 The Partner must ensure End User compliance with the Master Terms Acceptable Use Policy (Schedule K) and must not permit use of the Storefront for any prohibited activity.

7.2 Fair Use. eSIM packages are intended for genuine retail roaming and travel use. Activity consistent with SIM-boxing, bulk tethering, permanent hotspot operation, or commercial resale of connectivity by End Users may be throttled, suspended, or disconnected.

7.3 Fraud screening. The Partner is responsible for fraud screening at its Gateway, including 3D Secure 2 enforcement, Strong Customer Authentication, velocity checks, and geo-risk rules. OMAX may require the Partner to strengthen fraud controls if Storefront-wide fraud indicators (declines, Chargebacks reported via Gateway webhooks, regulatory action) reach a level that threatens the Platform.

7.4 The Partner is liable for End User-originated fraud, abuse, and misuse of the Storefront, save for fraud caused by OMAX’s gross negligence or wilful misconduct.

8. SERVICE LEVELS

8.1 OMAX provides the Storefront and underlying Bappy Platform in accordance with Schedule J of the Master Terms. The monthly availability target for the Storefront and Bappy API is 99.9%.

8.2 Service credits for availability failures are as set out in Schedule J of the Master Terms and are the Partner’s sole and exclusive remedy for availability failures. Gateway availability is the Partner’s responsibility and is not covered by the OMAX SLA.8.3 OMAX schedules maintenance outside peak retail hours (defined as 18:00 to 23:00 UK time, Friday to Sunday) where reasonably practicable, and gives the Partner at least 72 hours’ prior notice.

9. TERM, TERMINATION AND TRANSITION

9.1 The Whitelabel Service commences on the launch date and continues on a rolling monthly basis until terminated.

9.2 Either party may terminate for convenience on 30 days’ written notice.

9.3 Either party may terminate immediately for material breach (including non-payment of Wholesale Fees after the cure periods in the Master Terms) or on the insolvency of the other.

9.4 OMAX may suspend or terminate immediately for breach of the Acceptable Use Policy, suspected fraud, sanctions risk, regulatory direction, or risk to the Platform.

9.5 On termination: the Storefront is taken offline on the effective date of termination or, at the Partner’s written request, kept in a read-only state for up to 30 days to service post-sale End User queries;OMAX will provide, on written request within 30 days of termination, an export of End User records and order history in CSV or JSON;the Partner must delete OMAX-supplied code, documentation, and API keys, and cease all use of OMAX Confidential Information;any positive Wholesale Balance is refunded to the Partner within 60 days of termination, less outstanding Wholesale Fees, mobile recurring charges attributable to active eSIMs through their remaining validity, and any other amounts properly owed to OMAX; any shortfall is invoiced and payable within 14 days;active eSIMs already sold to End Users continue to function for the remainder of their validity, the cost of which is billed against the Wholesale Balance or invoiced if post-paid;the Partner remains solely responsible for End User refunds, Chargebacks, and consumer complaints handled at its Gateway after termination.

10. LIABILITY, WARRANTIES AND INDEMNITIES

10.1 The liability regime, warranties, and indemnity principles of the Master Terms (Clauses 14, 15, and 16) apply to the Whitelabel Service.

10.2 Without limiting the above, the Partner specifically indemnifies OMAX against any claim, fine, regulatory action, or loss arising from: (a) the Partner’s End User-facing terms, privacy notice, or marketing; (b) the Partner’s conduct as Merchant of Record, including Gateway operation, PCI-DSS, PSD2 or Strong Customer Authentication, AML, sanctions screening, consumer-payment law, and tax obligations; (c) End User Chargebacks and refund obligations; and (d) End User fraud or abuse not caused by OMAX’s gross negligence or wilful misconduct.

11. MISCELLANEOUS

11.1 The general provisions of the Master Terms (Clauses 18 Force Majeure, 19 Notices, Assignment and General, and 20 Governing Law and Dispute Resolution) apply to the Whitelabel Service.

11.2 Neither the Partner nor OMAX may publicise the commercial terms of the Whitelabel Service (including setup fee, deposit, wholesale rates, and volumes) without the other’s prior written consent, save that each party may refer to the existence of the Whitelabel relationship in customer lists, case studies, and marketing, subject to brand approval.

11.3 Nothing in these Whitelabel Terms appoints OMAX as the Partner’s agent for the collection of End User payments or as Merchant of Record. The parties are, and remain, independent contractors.

12. APPROVED GATEWAYS AND INTEGRATION

12.1 OMAX integrates the Storefront with an Approved Gateway. Approved Gateways on the Effective Date are Stripe, Adyen, Airwallex (the Partner’s own Airwallex merchant account, separate from OMAX’s), Braintree, and Checkout.com. Additional Gateways may be approved on written request, subject to an integration fee stated in the Order Form.

12.2 The Partner warrants that its Gateway is, and will remain throughout the term: (a) licensed and in good standing in the jurisdictions in which the Storefront operates; (b) PCI-DSS compliant to a level appropriate to its integration mode; and (c) able to support 3D Secure 2 and applicable Strong Customer Authentication requirements.

12.3 OMAX will provide Gateway-integration code and configuration as part of the Storefront. The Partner must provide Gateway credentials, webhook signing secrets, and any merchant identifiers required for payment and reconciliation.

12.4 Any changes to the Partner’s Gateway configuration (keys, webhook endpoints, 3DS rules, supported methods) must be coordinated with OMAX with at least 5 Business Days’ notice to avoid disruption to the Storefront.

12.5 Data sharing. The Partner agrees that OMAX may require Gateway transaction-level metadata (transaction ID, result, timestamp, amount) via secure webhook to reconcile provisioning, and the Partner must configure its Gateway to forward such data to OMAX’s reconciliation endpoint. OMAX does not request, receive, or require End User card data.

13. PRICING, CURRENCY AND TAX BY PARTNER

13.1 The Partner sets all End User-facing pricing, currencies, and payment methods, subject to the minimum retail mark-up over Wholesale Fees set out in the Order Form.

13.2 The Partner bears its own FX risk between the End User-charged currency and the currency in which it funds the Wholesale Balance.

13.3 The Partner is solely responsible for: (a) charging and displaying any value added tax, sales tax, or equivalent; (b) tax registrations in each jurisdiction of sale; (c) issuing tax-compliant invoices and receipts to End Users; and (d) reporting and remitting indirect tax.

13.4 OMAX does not issue receipts to End Users, except on the Partner’s instruction where the Storefront template so requires, in which case the receipts will bear the Partner’s trading details.

14. WHOLESALE BALANCE, PROVISIONING AND CREDIT

14.1 Because OMAX does not receive payment from the End User, OMAX provisions the underlying eSIM Service against the Partner’s “Wholesale Balance”. The Partner must maintain a positive Wholesale Balance at all times during the term.

14.2 The Partner funds the Wholesale Balance by pre-payment to OMAX via bank transfer or card, in EUR or another currency agreed in the Order Form (subject to FX spread). Auto top-up rules may be configured in the Dashboard.

14.3 Minimum Wholesale Balance. The minimum initial Wholesale Balance is EUR 1,000, inclusive of the EUR 500 deposit and EUR 500 matching credit under Clause 3. OMAX may require a higher minimum based on expected volume.

14.4 Low Balance Threshold. If the Wholesale Balance falls below 20% of projected 7-day consumption (“Low Balance Threshold”), OMAX will notify the Partner. If the Wholesale Balance reaches zero, OMAX may suspend further provisioning immediately; existing activated eSIMs continue to operate until expiry.

14.5 Post-paid option. At the Partner’s written request and subject to credit approval, OMAX may offer post-paid Wholesale terms with Net 15 invoicing, a written credit limit, and, where required, a bank guarantee or parent-company guarantee. Post-paid terms and limits are stated in the Order Form.

15. REFUNDS AND CHARGEBACKS AT PARTNER GATEWAY

15.1 The Partner sets and operates its own refund policy for End Users, subject to applicable consumer law and the activation-waiver rule in Clause 5.5(b).

15.2 Refund of Wholesale Fees by OMAX. OMAX will credit the Partner’s Wholesale Balance with the Wholesale Fee of a refunded package only where the package has not been activated and the Partner submits the wholesale credit request within 14 days of purchase. Activated packages are not refundable at wholesale, and the Partner should avoid offering retail refunds on activated packages unless legally required.

15.3 Chargebacks are 100% the Partner’s responsibility. OMAX does not refund Wholesale Fees against Chargebacks on activated packages, and the Partner’s Wholesale Balance remains liable for consumption even where the Partner is out of pocket at the End User level.

15.4 Persistent high Chargeback ratios at the Partner Gateway (as notified to OMAX by the Partner or its Gateway, or as evidenced by elevated refund, complaint, or regulatory activity) may lead to suspension of the Whitelabel Service on 5 Business Days’ written notice.

16. RECONCILIATION

16.1 OMAX publishes in the Dashboard, for each calendar month and within 10 Business Days of month-end: (a) Wholesale Fees charged; (b) mobile recurring charges; (c) Wholesale Balance top-ups; (d) Wholesale Balance closing balance; and (e) per-package consumption.

16.2 The Partner is responsible for reconciling (a) Gateway settlement reports against Storefront order records; and (b) Storefront order records against OMAX’s Wholesale Fees report.

16.3 OMAX bears no responsibility for discrepancies arising from Gateway failures, Partner misconfiguration, or delayed Gateway settlements.

16.4 The Partner must raise any Wholesale Fees dispute in writing within 30 days of publication of the statement; thereafter the statement is deemed accepted.

17. PARTNER REGULATORY WARRANTIES

17.1 The Partner warrants, for the term, that it complies with:PSD2 and Strong Customer Authentication in the UK and EU, and equivalent payment laws in its markets;consumer payment and distance-selling law applicable in its markets;anti-money laundering and counter-terrorism-financing laws applicable to payment collection;sanctions screening of its End Users where required;PCI-DSS at the scope applicable to its Gateway integration.

17.2 The Partner will provide OMAX, on written request and not more than once per calendar year, with evidence of continued PCI-DSS attestation and, where applicable, its Gateway’s or Acquirer’s licence or authorisation status.

18. CONTACT

OMAX Group Ltd (trading as OMAX Telecom) Registered office: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom. Company registration number: 16125244 (England and Wales).General enquiries: hello@omaxtelecom.com Legal and formal notices: legal@omaxtelecom.com Whitelabel support: support@omaxtelecom.com Abuse reporting: abuse@omaxtelecom.com Telephone: +44 20 805 861 85

SCHEDULE 1 - ORDER FORM CHECKLIST

On signature of the Order Form the Partner must confirm, at a minimum:

• Storefront domain or subdomain.
• Brand assets delivery date and format.
• Retail pricing currency or currencies to be enabled.
• Target launch date.
• Selected Approved Gateway and merchant account identifier.PCI-DSS attestation on file (date, scope, and level).
• Initial Wholesale Balance top-up amount (minimum EUR 1,000).
• Post-paid credit request, if any, and supporting financials.
• Named Partner technical, commercial, and legal contacts.
• Beneficial ownership and KYC documentation pack.
• Signed acceptance of the Master Terms and of these Whitelabel Terms (Partner Gateway).

End of Whitelabel Terms and Conditions (Partner Gateway).